Project management is among a top skill to master in any business; especially one wanting to grow.
Why?
Because without project management, business owners will unnecessarily run into common issues:
You often get derailed by "the unexpected.”
It’s inevitable.
You get interrupted an unexpected number of times daily. Those interruptions come at unexpected times. They each take an unexpected amount of time with which to deal.
That’s why it’s "the unexpected."
These interruptions kill your flow, destroy your focus, and force you to work on the urgent instead of the important.
So how do you deter, prevent, and deal with the problems these unexpected interruptions incur?
I was shocked, hurt, and felt like my idea had been stolen. Though I had the idea first, Nintendo would be the star. Nintendo would make $millions. It took years before I was old enough to recognize the important lesson in this experience...
Are you second-guessing your next great idea? Are you downplaying the value you could provide to others? Are you upset that you found a competitor in the market who seems to be offering everything you want to (and seems to be finding great success doing it)?
It might be time to step back and realize a few important things.
I couldn't get out of the car fast enough.
The mountain view outside my windshield at Glacier National Park was stunning and, being a self-proclaimed amateur photographer, I felt compelled to capture the scene.
I walked out onto a small dock, past the trees and into the open. A panorama of magnificent natural beauty, unlike any other place I've seen on earth, came into sight. The blue sky, the green trees, the mountains rising out of the horizon and reflecting on a shimmering freshwater lake, all free for my eye to see and my camera to capture.
But I had to wait my turn.
Are you second-guessing your next great idea? Are you downplaying the value you could provide to others? Are you upset that you found a competitor in the market who seems to be offering everything you want to (and seems to be finding great success doing it)?
It might be time to step back and realize a few important things.
I’m going to use two words that will quickly turn you away.
Your first reaction will be to close this article and search for greener pastures.
But you mustn’t…
Because these two words are going to be the root of your success. If used correctly, these two words are going to help you:
· discover your niche,
· find your ideal customers,
· increase sales,
· grow your business, and
· crush your competition.
You’ve heard these words before. So has your competition.
Your competition has already used these two words to get funding, grow their startup, snag away your customers, and start encroaching on your company’s territory.
That’s because these words aren’t some hidden secret. They are widely used in corporate circles, necessary for business planning, and critical to any company’s success.
That’s why you’ll want to leave. Because you think you know what these words mean. Because you’re convinced that you’ve already gotten everything you can out of them. Because you believe you are too busy and have more pressing things to learn and bigger problems to solve.
But you don’t.
Because while you may have done this before, you haven’t used these two words since you started your business… and you haven’t used these two words to affect growth.
That’s what we’re going to do today.
We’re going to make your company stronger. Stronger from within (through a clear understanding of your customers, their buying power, and their problems) and from without (through increased presence, better customer targeting, and growth into new business areas).
Ready to hear them?
